Marche recorded 10,481,6741 overnight stays in 2024, 2.25%1 of the 466,158,0452 counted nationally, which is just over seven tourist nights a year for each of its 1,482,7464 residents.
2.25% of Italy, and under a quarter of Tuscany
The 10,481,6741 nights spent in Marche's accommodation in 2024 are 2.25%1 of the Italian total. Tuscany, next door, logged 46,220,8213 in the same year, 9.92%3, more than four times as many.
That gap is the most useful single fact about crowds here. The two regions share a border and a lot of the same hill-town landscape, and they don't share the same pressure.
Seven nights per resident
Marche had 1,482,7464 residents at December 31, 2023, in 2254 comuni and five provinces. Set against the 2024 nights, that is just over seven tourist nights per resident.
The two dates are a year apart, which is close enough for a ratio and not for anything finer. Nearly a third of residents, 461,6294 or 31.1%4, live in the province of Ancona.
The nights aren't broken down by province in the series used here, so it isn't possible to say whether visitors follow the same map as residents.
Arrivals by air: a running total for 2026
Ancona-Falconara airport handled 345,3975 passengers from January to July 2026, and 67,2425 of them in July. That is a cumulative figure for part of the year, and the full-year total doesn't exist yet.
July alone was nearly a fifth of the seven-month total, which is the clearest seasonal signal in the data here.
The port counts people in transit too
Ancona's port handled 817,6276 passengers in 2025, 739,3996 on ferries and 78,2286 on cruise ships, 12% fewer than the 927,4156 of 2024. The fall is partly explained by the temporary suspension of the Ancona to Split line.
A ferry passenger is counted whether or not they spend a night in Marche, so the port figure and the ISTAT nights answer different questions. Only the second measures a stay.
Why 2024 is the last comparable year
From 2025 ISTAT's accommodation survey includes non-professional rentals, and a total that grows because the count grew isn't growth. The 10,481,6741 nights of 2024 are the last figure on the old basis, and the port comparison above also uses 2024 as its base.
Using the number
At 2.25%1 of national nights, crowds in Marche are a matter of specific places on specific days, not of the region.
For the caves and the Conero coast, see nature and parks in Marche; for the full ranking, regions by overnight stays. More on Marche and Ancona.
FAQ
Is Marche less crowded than Tuscany?
How many overnight stays did Marche record in 2024?
Is July the busy month in Marche?
Do Ancona ferry passengers count as tourists in Marche?
Section and topics
Sources (6)
- 110,481,674 · 2.25%Eurostat · recheck by 2027-07-31
- 2466,158,045Eurostat · recheck by 2027-07-31
- 346,220,821 · 9.92%Eurostat · recheck by 2027-07-31
- 41,482,746 · 225 · 8.9%ISTAT, scheda regionale Marche · recheck by 2027-06-30
- 5345,397 · 1.9%Assaeroporti · recheck by 2027-03-31
- 6817,627 · 739,399 · 78,228AdSP Mare Adriatico Centrale; doc 2 · recheck by 2027-06-30
